The first time I came across the label La Diosa was whilst watching a small news feature on London Tonight interviewing the girls. They had gained media attention after the then Prime Minister’s wife Sarah Brown was photographed wearing a necklace of theirs on a number of official occasions.
Friends from East London, Semhal Zemikael and Natasha Faith began making their own jewellery after finding great inspiration from travels to Mayan ruins in Mexico, Thailand, Malaysia to name a few. They gained vital important from The Princes Trust and created La Diosa, (Spanish for 'The Goddess'), and each piece lives up to their label name. Each stunning statement piece oozes exoticism, boldness and femininity. I found their story hugely inspiring, not only are they local London girls, but with determination and a genuine love for their ‘hobby’, they’ve managed to make a successful business of their jewellery.
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